Martin Luther King Essay - 1158 Words

nbsp;nbsp;nbsp;nbsp;nbsp;Many people around the world, present and disease, are recognized every year for their work involving peace and justice. These people lived their lives looking forward to changing the world to making it a better place. They did this by helping people day in and day out and they come from every race and gender. Leaders are meant to lead and these people all set examples that are being noticed today. nbsp;nbsp;nbsp;nbsp;nbsp;Towards the end of the depression in 1929, Martin Luther King Jr. was born on and son to Martin Luther King and Alberta Williams. He was born in the city of Atlanta Georgia and grew up in poverty. King’s parents were great leading figures and taught their children to love God and show†¦show more content†¦It will always be remember in history of this time period when everything for different races was different. Whites segregated mostly blacks and included other races and forced some crucial, hard times. It was then in 1955 where Martin Luther King Junior lead others into the first bus boycott, which made an impact and everyone knew about it. It all took place after the world famous Rosa Parks did her part a few weeks earlier to get this campaign going against segregation. King’s life was very hard and he paid for being a leader. Many whites all over the United States disrespected him and his family. He continued however giving his famous speeches and activities that were against segregation. He went through so much in protecting his family since a bomb was left off in front of his house. He was later stabbed in the chest by a woman with a letter opener. King didn’t stop here however. He did the right thing that he knew and he kept on going, passing all the devastation and troubles he was having during these times. One of King’s best accomplishments consisted of getting the U.S. Supreme Court to step in and illegalize the segregation of busing. No longer was it necessary for blacks to sit in the back and whites in the front. People of all races were aloud to sit wherever they wanted and this began a lot of segregation laws that came into play later in history. Since Martin Luther King Junior spent some time in jail after being arrested several times, his wife andShow MoreRelatedThe And Martin Luther King2263 Words   |  10 Pageshr and Martin Luther King were seekers of justice and embraced liberal protestant outlooks early on. The similarities in their theology, while not surprising as King derived much of his material from Niebuhr, proved to be uncanny in that they both concerned themselves with how the church should operate within society, the way love should be implemented in the ethics of individuals, and social change brought forth by nonviolence. Niebuhr’s quest for justice was in result to the horrific events heRead MoreMartin Luther King Jr.1078 Words   |  5 PagesMartin Luther King, Jr., was a very strong person, constantly fighting for what he believed in, which was equality for African Americans. He was not scared to stand up and tell the world what he wanted for society. He was fearless and did everything in his po wer to prove a point. Martin Luther King, Jr., was the strongest individual of his time, for he fought until death, which proves how much he was willing to risk his life to make the world an equal place. Growing up, he had a very interestingRead MoreMartin Luther King Jr.1144 Words   |  5 PagesMartin Luther King Jr. (January 15 1929-April 4, 1968) Brief Summary (of who MLK Jr. is): Martin Luther King Jr. was a Baptist minister and an activist who led the civil rights movement in the 1950. He was a fundamental force behind the civil rights movement that ended legal segregation. He was awarded the Nobel Peace Prize in 1964. But he was sadly assassinated in 1968 on a second floor balcony of Lorraine Motel in Memphis, Tennessee†¦ Childhood: Martin Luther was never poor. He lived with a middleRead MoreDr. Martin Luther King874 Words   |  4 PagesDr. Martin Luther King, Jr. writes this letter as a response to the clergymen, who criticized and impeded the nonviolent campaign led by King in Birmingham. In his long letter, Marin Luther King presents a good deal of rational reasons for why the nonviolent campaign should be done in Southern America. He also demonstrates his unmovable determination to accomplish the goal of this nonviolent campaign. Obviously, King intends to awake the clergymen and other opponents by this touching letter. FromRead MoreMartin Luther King Jr.2405 Words   |  10 PagesMartin Luther King Jr. was a Baptist minister and social activist, who led the Civil Rights Movement in the United States from the mid-1950s until his death by assassination in 1968. IN THESE GROUPS NOBEL PEACE PRIZE WINNERS FAMOUS PEOPLE WHO DIED IN 1968 FAMOUS PEOPLE WHO WENT TO PRISON FAMOUS CAPRICORNS Show All Groups 1 of 19  «  » QUOTES â€Å"But we come here tonight to be saved from that patience that makes us patient with anything less than freedom and justice.† —Martin Luther King Jr. Read MoreDr. Martin Luther King1101 Words   |  5 PagesDr. Martin Luther King is a very passionate, motivating and an inspiring speaker. His â€Å"I Have a Dream is a perfect example of pathos. His speech had so much passions that it filled the audience with so much emotions. Even though there is a strong presence of pathos, than logo and ethos. They are very much present in his speech. On August 28, 1963, on a Washington DC street filled with over 250,000 demonstrators [black and white, young and old] came together to witness Dr. Martin Luther King speaksRead MoreMartin Luther King Jr.881 Words   |  4 PagesMartin Luther King Jr. â€Å" If you can’t fly, then run, if you can’t run, then walk, if you can’t walk, then crawl, but whatever you do, you have to keep moving forward.† (King). Martin Luther King Jr. is a name many know. He was born on January 15, 1929 in Atlanta, Georgia. He grew up in a very religious family, with his father being a pastor, and all. He was galvanized by his father and became a Baptist minister and social minister after he attended Boston University at the age of 15. He, laterRead MoreMartin Luther King Jr.951 Words   |  4 PagesMartin Luther King Jr. is one of the heroes that made an enormous impact on society and the history of the United States. King was born in January 15, 1929 in Atlanta, Georgia. It was a difficult time in the world and he finds it very difficult to play with other boys in town. Their parents never let them play with poor Michael (which is his original name). He doesn’t realize it at the time, but the color of his skin is the cause of many injustices for the rest of his life. His family has alwaysRead MoreMartin Luther King And Gandhi910 Words   |  4 Pages Martin Luther King Jr. had illustrated civil disobedient to the world during a challenging time, by quoting inspirational words from Gandhi and Thoreau. Gandhi had also quoted Thoreau throughout his stimulating time. Before Martin Luther King and Gandhi, Thoreau exemplified civil disobedience in the 1800’s. The purpose of Thoreau’s civil disobedience was to make a different world. King and Gandhi had the same purpose. That is one of the main reasons why they connected to Thoreau’s essay. BornRead MoreDr. Martin Luther King1647 Words   |  7 PagesKing was born on January 15, 1929, in Atlanta, Georgia, to the Reverend Martin Luther King, Sr. (1899–1984) and Alberta Williams King (1904–1974).[1] King s legal name at birth was Michael King,[2] and his father was also born Michael King, but the elder King changed his and his son s names following a 1934 trip to Germany to attend the Fifth Baptist World Alliance Congress in Berlin. It was during this time he chose to be called Martin Luther King in honor of the German reformer Martin Luther

Mkt 421 Week 3 Learning Team Submission Free Essays

Starbucks has a specific target audience for the company’s soup line. According to â€Å"Who Is Starbucks’ Target Audience? † (2012), â€Å"This audience is adult male and adult females from the ages of twenty-five to forty years old. This is approximately half of Starbucks total business† (para. We will write a custom essay sample on Mkt 421 Week 3 Learning Team Submission or any similar topic only for you Order Now 3). The company has another large target market audience. According to â€Å"Who Is Starbucks’ Target Audience? † (2012), â€Å"Starbucks’ second largest target market is forty percent of its business. This audience is between the ages of eight-teen to twenty-four† (para. 4). This helps the company to target a mature audience that will appreciate the wholesome goodness of the company’s soup line. One potently large target market the soup line will open up is catering business lunches. This will open up corporate America to the value that Starbucks presents. This corporate customer will not only purchase soup, but will also be able to purchase coffee with the order. This audience already consumes the company’s’ coffee, but goes elsewhere for their meal plans. This is also an attempt to gain customers from fast food establishments that would like a more upscale dining experience. This experience along with the other things like internet access is what Starbucks offers its customers. Who Is Starbucks’ Target Audience?. (2012). Retrieved from http://smallbusiness. chron. com/starbucks-target-audience-10553. html It might be argued that Starbucks is no more than a fast food company paralleling such chains as McDonalds, Wendy’s, and Taco Bell. The company appears to provide the same basic service customers expect from a fast food giant. One sharp marketing contrast however, consistently has Starbucks standing out far above the others. Starbucks Corporation counts on the same customers visiting their local stores daily and sometimes multiple times in a day. Most fast food chains cannot typically tout such a claim. Starbucks’ customer base is not necessarily specific to age, gender, or cultural origin. Starbucks customers are those who buy-in to the sophisticated image of the â€Å"Siren,† and all she represents. Many Americans have always loved good coffee and coffee drinking as a social event. Starbucks capitalizes on this tradition and caters to the coffee house crowd. In the minds of many, coffee houses represent a rather bohemian genre of artists, poets, and scholars. Starbucks customers know there is a bit of the coffee house crowd in all of us. The company markets a sense of social freedom that has timeless appeal. Starbucks customers like the feeling of exclusivity that being a Starbucks customer provides. Knowing the quirky Starbucks language is an example that is exclusively Starbucks. Starbucks language is a kind of mix of Italian and English. For example, beverage preparers are referred to as â€Å"baristas. Beverage titles like â€Å"caramel macchiato,† and â€Å"Triple, Vente, no foam, three Splenda, skinny, latte,† are fun to say and make the customer feel worldly and sophisticated. Ordering the exclusively Starbucks â€Å"frappacino† satisfies that strange attraction Americans seem to have toward all things European; never mind that the trademarked word frappacino is not a real word in any language. In addition, S tarbucks customers value time and are often master jugglers and multitaskers. Schedules that often overlap career, academics, and family needs are common among Starbucks customers. The new, â€Å"Cup of Comfort† line of gourmet soups provides customers a way to grab a healthy bite of lunch or dinner without interrupting an already busy day. Soccer mom can swing through the drive through so little Bobby or Jennifer can eat a healthy meal before practice and mom can get a quick boost to keep her going. â€Å"Cup of Comfort,† adds an appealing element to the Starbucks menu and satisfies a need for something substantial and healthy in customers’ diets during an afternoon or evening visit to this favorite gathering place. How to cite Mkt 421 Week 3 Learning Team Submission, Essay examples

Corporate Social Responsibility and Financial Performance

Question: Discuss about the Corporate Social Responsibility and Financial Performance. Answer: Introduction A common saying has it that The secret to enjoying a fruit is in sharing it with others. Nowhere more than in the current business environment does this saying resonate. Consumers are becoming increasingly concerned about the operations of the companies they purchase products from and the impact they have on the society (Crane 2008). This report aims to explore Corporate Social Responsibility. What is it? And why are companies increasingly adopting the same? It will also unveil two strategies. First, the diversification strategy, second the integration one, and examples of companies embracing these strategies. Corporate Social Responsibility (CSR) According to Caramela (2016), CSR implies those practices over and above the business operations of a firm, which are meant to benefit the community where the company operates. These activities range from environmental initiatives, green energy efforts, equal employment opportunity, volunteering to a worthy society cause, and philanthropic activities (Smith 2012). Crane (2008) observes that there have been controversies surrounding CSR. On one hand, some companies claim that it is not their core mandate and that it diverts them from their primary objective, to maximize shareholder wealth. To these companies, CSR is nothing more than A window dressing affair. On the other hand there are other firms that have entrenched CSR into their strategies. McWilliams and Siegel (2000) infer that CSR became popular in the late 90s when governments, civil society groups, customers, and suppliers urged firms to give back to the society where they operated. Today many customers and suppliers are choosing to do business with companies adhering to CSR to the detriment of those averse to it. Firms can therefore capture more market share by adopting CSR. Customers are choosing to get behind companies for what they stand for, even more than what they produce (Smith 2012). Examples of companies that exalt CSR include Google with their green energy initiative and Microsoft for their philanthropic efforts (Dill 2014). In Australia firms are recognized for CSR mainly based on their drive for innovation and building relationships with their stakeholders. Based on these criteria, the firms popular with CSR are Arup, NAB and Westpac, Telstrar, and BHP Billiton among others (Smerdon 2015). Diversification Strategy Among the four growth strategies suggested by the Ansoff Matrix, diversification features prominently. The strategy involves a firm developing completely new products in an entirely new market. The primary aim of this strategy is to protect the firm from an economic shock from an unfavorable business event such as increased competitive rivalry or substitute products. The firm usually has another product in another market segment (Robbins et al. 2015). There are three ways of diversification growth strategy. To begin with, is horizontal diversification that involves introduction of new products into an existing market. For instance, a telecommunication firm offering only voice calls may consider offering data packages to the existing customers. This is an expensive move as it involves researching the market and training new staff to handle the new business. Then there is concentric diversification which involves a company adding new but related products to an already existing line of products in a new market. An example a fish manufacturing firm may decide to produce cooking oil for a new market (Dat-Shappard 2013). Lastly, there is conglomerate diversification, which involves a firm adding new products or services to a completely unrelated product line. It may involve acquisitions of viable businesses. An online shop may for example, decide to acquire a money transfer company so as to aid it in selling its products to customers more securely(Suttle 2016). Examples of companies pursuing diversification strategy include Sirtex Medical a firm that deals with medical equipments to fight cancer. It has presence in America, Europe and Asia. The firm was originally manufacturing medical devices and equipment but diversified into medicine and distribution to capitalize on the market. Ainsworth Game Technology is another company pursuing diversification. It is present in many countries in Europe, Asia and Pacific where it manufactures gaming machines. However due to a large market in casinos, the company is now producing electronic gambling equipment (Dat-Shappard 2013). Integration Strategy Where a business is facing threat of increasing bargaining power of the suppliers and buyers, it may consider the integration growth strategy. There are two forms of integration strategy; vertical integration and horizontal integration (Robbins et al. 2015). A firm may choose to grow through vertical integration in two ways. To start with, it may choose vertical backward integration. In this strategy, the firm chooses to control its supplies where the suppliers have acquired intense bargaining power. An example is where a fish manufacturing company chooses to rear their own fish to get rid of suppliers. Going on, the same firm may choose vertical forward integration where the distributors are threatening its business. An example would be the firm opening its online store to get rid of wholesalers and retailers (Nieuwenhuizen, Rossouw and Badenhorst 2008). In horizontal integration, a firm chooses growth by combining its operations with those of another company in related business. This works especially where two competitors combine. This way, the company is better positioned to fight off competitors due to economies of scale (Robbins et al. 2015). Examples of companies that have pursued integration strategy include EBay in America by purchasing PayPal a money transaction company to aid in secure payments by its customers. In Australia, Woolworths and Lowes created a joint venture called Masters in the hardware market to compete with Bunnings (Robbins et al. 2015). Conclusion To remain competitive, businesses have to resort to what the customers want. In this regard, many businesses have embraced corporate social responsibility as a means to harness new markets. Although there have been controversies surrounding CSR, with firms claiming that its not a core business, an equal number of companies are reaping the benefits from adopting CSR. The report has touched on two growth strategies namely, diversification and integration. The various forms of these strategies and examples thereof have been provided. It is recommended that firms join the CSR bandwagon as it not only empowers future customers, but also leads to health competition in the market. References Caramela, S. (2016). What is Corporate Social Responsibility?. [online] Business News Daily. Available at: https://www.businessnewsdaily.com/4679-corporate-social-responsibility.html [Accessed 16 Dec. 2016]. Crane, A. (2008). The Oxford handbook of corporate social responsibility. 1st ed. Oxford: Oxford University Press Inc., pp.6-9. Dat-Shappard, D. (2013). 4 Australian companies with international diversification. [online] Motley Fool Australia. Available at: https://www.fool.com.au/2013/11/28/4-australian-companies-with-international-diversification/ [Accessed 16 Dec. 2016]. Dill, K. (2014). Forbes Welcome. [online] Forbes.com. Available at: https://www.forbes.com/sites/kathryndill/2014/12/08/the-companies-with-the-best-csr-reputations/#78662652a812 [Accessed 16 Dec. 2016]. McWilliams, A. and Siegel, D. (2000). Corporate social responsibility and financial performance: correlation or misspecification?. Strategic Management Journal, 21(5), pp.603-609. Nieuwenhuizen, C., Rossouw, D. and Badenhorst, J. (2008). Business management. 1st ed. Cape Town, South Africa: Juta, pp.55-56. Robbins, S., Bergman, R., Stagg, I. and Coulter, M. (2015). Management. 7th ed. Melbourne: Pearson, pp.300-303. Smerdon, X. (2015). Australias CSR Top 10 Revealed | PBA. [online] Pro Bono Australia. Available at: https://probonoaustralia.com.au/news/2015/06/australias-csr-top-10-revealed/ [Accessed 16 Dec. 2016]. Smith, J. (2012). Forbes Welcome. [online] Forbes.com. Available at: https://www.forbes.com/sites/jacquelynsmith/2012/12/10/the-companies-with-the-best-csr-reputations/#77a30837a727 [Accessed 16 Dec. 2016]. Suttle, R. (2016). Growth Strategies in Business. [online] Smallbusiness.chron.com. Available at: https://smallbusiness.chron.com/growth-strategies-business-4510.html [Accessed 16 Dec. 2016].

Narrative Essay Outline Template With Examples

When someone mentions the word essay, the first thing that comes to most people’s minds is volumes and volumes of words, making arguments and placing sufficient evidence. It’s almost like a philosophical inquiry to them. It doesn’t have to be this way. Essays are not always as abstract as people may picture them to be. Essays can even be used for casual activities such as story-telling. This form of essay is what is called a narrative essay. It combines the art of story-telling and the skill of essay writing. Everyone is bound to meet this form of essay in their life. If in academia, you will meet it in one of your class assignments. If in the professional world, you are bound to encounter it in situations where you have to describe an event or an idea. This article will delve into how to write a narrative essay outline. What Is a Narrative Essay? It is basically the type of writing where the author tells a story, either non-fictional or of personal nature. Since the author is the narrator of the story, most narrative essays are written in the first person. A narrative essay could take the form of an anecdote or an experience that the author relates to. Thus, it is an essay that’s personal in nature. As much as this type of essay is a story of sorts, it is not to be identified with traditional short stories. Whereas conventional stories have a causal fictional character, narrative essays are formal and chronological. They are an enactment of events that occurred in reality. With short stories, one could play around with different characters and also add some elements of fiction. Narrative essays have to conform to things as they actually happened. Narrative essays have a thesis statement in their introductions. The intent of the essay should be highlighted in the thesis statement. Make an Order The Structure of the Narrative Essay Outline The following is a simple structure of a narrative essay outline worksheet: Introduction Captivating hook The relevance of the subject to the author and the reader Thesis Body Paragraphs The setting of the story The background of the events Characters Real examples/illustrations Foreshadowing of outcomes Unfolding of events Outcome of events The verdict Conclusion Summary of key points Restatement of thesis Lessons learned The relevance of the subject Call-to-action (where applicable) This is a simple narrative essay outline example that you can use as a model to create your own narrative essay outline template. It is quite simple and direct. It doesnt need much effort. Writing a working outline for a narrative essay is essential to your writing. It enables you to know which points apply to different parts of the essay. It also helps you stick to the arguments that relate only to the subject of your narrative essay. Let’s expound more on the individual parts of the outline. Narrative Essay Outline Introduction The introduction of the narrative essay should always be captivating. To illustrate: if the entrance to a kids park is dull, will the kids be motivated to go in and check what it has to offer? Every kid would be disinterested since in their minds they were looking forward to something exciting right from the entrance. The same applies to your narrative essay. If the introduction is dull and boring, your reader won’t be hooked. Some may even not go further than the introduction. In another sense, you won’t even be psyched up to write the essay. The introduction of your essay is thus an important element. To attract the intended audience effectively, you have to write a captivating topic sentence that will serve as a hook. An effective catch is one that makes the reader feel as if they relate to the point being addressed. It should be intriguing and strong. To illustrate: Good leaders work hard, but great leaders work smart. This in itself is a strong hook. Anyone who would read it would want to know more about which smart activities make a leader great. Others who may know something about this subject will also be hooked since they will feel that they relate to it. Immediately after the hook, there should be some supporting statements (about two sentences) so that you can place your thesis statement. Your thesis statement should give the direction of your whole essay. It states your intention as the writer and the thought that you will try to prove in the entire essay. Therefore, the thesis statement is best placed at the end of the introductory paragraph so that the readers can get tuned to the authors mind. In all these, ensure that the introduction of your essay is: Captivating Interest-arousing Brief Concise Relatable Direct Narrative Essay Outline Body Paragraphs After carefully crafting your introduction, the next step is coming up with the body paragraphs. This is the most critical part of the essay in that it delivers your message and arguments in relation to the subject at hand. Your story starts, develops and ends in this part of the essay. Generally, there are three paragraphs in the body, and each paragraph has five sentences. But this depends on the extent and length of the narration. As written in the outline for narrative essay, you should start by giving the setting and background of the story. Every story has a setting and background against which it is narrated. For example, it may be a rural setting, religious setting, political setting, etc. Ensure that you mention the right background so that the readers understand what they are reading better. In our case, we can use a political setting since it befits the leadership context. The second aspect that should be included in your narrative essay outline is the characters of the story. It makes practical sense to introduce every character that is part of the essay. It’s not just sufficient to mention their names but you should also describe their personalities, attributes, and roles. But in all these, ensure that the attributes you give to these characters relate to the subject matter of your narrative essay. You dont want a situation where you give a particular character the attribute of being kind and generous, yet s/he is the villain in the story. The third aspect that you should consider in the body paragraphs is the real-life examples of events. This can be done effectively through the use of anecdotes. Since it is a narrative essay, they would make a great addition. Besides, they will even help you expand your main points and how things unfolded. While at it, entice the readers with a little foreshadowing. Give them a sneak peek of what is to unfold. After the real-life examples of events and foreshadowing, go ahead and narrate the facts as they unfold. Let each character have a part to play in the plot and give a detailed description of everything that is unfolding. Follow this closely with the outcome of the events that unfolded. To illustrate: â€Å"The shrewd administrator was able to win the hearts of the citizens since he used an open-door policy in his administration.† â€Å"The close contestant of the shrewd administrator, though able and competent, wasn’t able to win because he repelled people with his aloofness.† With the above outcomes, there is a final verdict that should be made with respect to the subject. Make an Order The following is an illustration of a plausible verdict: The open door policy can be considered as the smart move that the shrewd administrator used to win the hearts of the citizens. Although both administrators were hardworking, we can say that the shrewd administrator was smart to know that hard work is not all that counts. He knew that the citizens needed a person who can sit and listen to their needs. Indeed, he proves that great leaders work smart. How to Write a Narrative Essay Outline Conclusion The conclusion marks the end of the narrative. At this point, you shouldnt add any new point or argument. You should restate your main points and make a summary of them. The moral of the narrative should follow this after reiterating the thesis statement. In this case, you will be giving support to your thesis and reaffirming your stand on the subject. As the author, you should mention the lessons that you have learned from the story so as to stimulate your readers to draw their own lessons. Give a brief explanation as to why the point raised was of relevance. For example, in our illustration of the good and shrewd administrators, it would be a call for all leaders to always think out of the ordinary when serving their subjects. If necessary, add a call-to-action to your essay before you end it. In our case, it could be: Leaders should put the plight of the citizens at heart. Implementing an open door policy in administrative matters should be done to effect this.† Conclusion By applying this narrative essay outline example while writing your narrative, you are sure of crafting an engaging essay. Do you have more guidelines for writing a narrative essay outline? Share with us below.